We are more than your everyday research firm.

We stand out because we are smart, experienced, creative, flexible, value-driven and fiercely curious.   We know research is both art and science.  We’ve held executive positions at both Fortune 100 client companies and big box research firms.  We get the issues and we help solve the problems in ways that stick.

We help you connect the dots so you don’t have to.  That’s what experience gives you.  We use tools that work and continually improve methods to stay current with the dynamic and ever-changing research landscape – both qualitatively and quantitatively.  We quickly and effortlessly onboard each project’s needs so that we continually move knowledge forward and don’t replicate what’s already been done. Our work builds confidence, empathy and business clarity.

No bait and switch at Fusion.  You work with seasoned senior executives throughout the duration of the project because we know how frustrating it can be to have a savvy salesperson sell you the project and disappear until the final presentation.  That’s why our executives switched from big box research firms to Fusion’s boutique style of research.  We need to be hands-on in order to be a valuable partner.

We tailor the project scope to your needs and budget.  We understand that research is often iterative and recognize there is never a one size fits all.  Our purpose is to build your arsenal not make it overflowing with information that never gets used.  No project is too small or too large – it’s really dependent on what you need to learn within the budget that’s been set.  And our system efficiencies and lean staff allow us to do it faster than anyone else.

We have a unique ability to distill complexity into simple truths that inspire brand teams.  We don’t overwhelm the findings with data overload and mundane headlines.  We use the power of graphics and storytelling to create impact.  Our work reflects our passion for creativity, excitement for discovery and the daily enjoyment of partnering with our clients. We dig deep, work efficiently, and pay attention to the details so you don’t have to!

We Connect The Dots For A Complete Research Solution

A Complete Research Solution

Integrity, creativity, responsiveness and value drive everything we do.

Get in touch


Our headquarters is in Barrington, but our reach is global.

Reach Us


Drop a note about your research needs and we'll get back to you.

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You can also reach us the old fashioned way.

Phone: (630) 248-0156